In 1958 Charles Keeling began measuring the carbon dioxide in our atmosphere – the graph of his year-on-year measurements is called ‘The Keeling Curve’. Fast forward 50 years, and we are all familiar with debates on global warming, but it is a complex, interrelated problem, with no clear end point. Humankind seems unable to get to grips with it. We can’t afford to fail on curbing emissions, and yet failure is inevitable, we are already failing. Dr Joshua Howe, of Reed University argues that any contribution is valuable and points to local and regional Climate Action Plans [in the UK that might be the Transition Towns movement as well as local authority environmental plans that address our moral responsibility, and enable us to take action.